It has never been more important than now to have web presence. If you’re not promoting yourself on the web you’re missing out on a great advertising tool.

How many times have you been in this situation; you meet someone new who asks, "What do you do?" You tell them you’re a hairstylist or a salon owner, or maybe a real estate agent, whatever. You may have only a few minutes to tell them about yourself and what services you can provide. You know that old adage 'a picture is worth a thousand words'. Well it means more now then ever before.

Hand them your business card with your web address and you just spent, with that small gesture, hours of trying to explain your service. They can see pictures of your salon, hairstyles you've done, properties you've sold, or whatever your profession is.

www stands for world wide web, but you only want people to find you that are looking for your services. So don't spend extra dollars for a site that will have everyone finding you. Added expense comes with search engine optomization, SEO. Without getting into detail about SEO, suffice it to say it is a service your designer can provide that must be ongoing to keep you near the top of the search engines and unless you are a national enterprise it is not needed. This then becomes a monthly fee.

Your address on a business card is all you need. Give a card to everyone you meet. If you do decide to advertise in your local paper...don't forget your web address.